Najnovija reklama za kamione Volvo zaslužuje sve pohvale i to u svakom njenom segmentu – kreativnost, savršena komunikacija poruke, idealan sklad slike, govora i muzike, i nepogrešiva izvedba.
Van Dam izvodi svoju čuvenu špagu oslonjen na dva Volvo kamiona koja voze unazad – teško da postoji originalniji i efektniji način da se opiše preciznost, stabilnost i upravljivost kamiona. Šta vi mislite o ovoj reklami?
Watch Jean-Claude Van Damme carry out his famous split between two reversing trucks. Never done before, JCVD says it’s the most epic of splits — what do you think? Please share & comment!
This live test was set up to demonstrate the precision and directional stability of Volvo Dynamic Steering — a world first technology that makes the new Volvo FM easier to drive.
Filmed in Spain on a closed-off landing field at sunrise in one take.
Directed by Andreas Nilsson
Soundtrack by Enya: Only Time
_
