Kursevi stranih jezika i studiranje u inostranstvu
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This ad, with the edginess inspired by ‘Reservoir Dogs’ and ‘Pulp Fiction’, is almost 20 years old and could play today with no problem. Great concept. Great execution. Just a wholly underrated classic.
It’s 141 years since Levi Strauss and Jacob Davis were granted the US patent to make the first riveted men’s work trousers from denim, effectively inventing blue jeans as we know them today.
“That’s strategically naš goal… Our goal! Thank you very much”
Ivica Dačić, ministar spoljnih poslova, na konferenciji u Briselu koja je održana povodom osnivanja Jadransko-jonske makroregije (u kojoj je Srbija jedina država bez izlaza na more), zasmejao je učesnike konferencije svojom srpsko-engleskom konstatacijom 🙂 Dobro, dešava se, lapsus, mada je puno bolje govoriti tečno engleski ako se već bavite ili nameravate da se bavite politikom.
Mega digitalni bilbord visok osam spratova i dugačak kao fudbalsko igralište zasjao je juče na njujorškom Tajms skveru. Veruje se da će samo četiri nedelje reklamiranja na tom bilbordu koštati 2,5 miliona dolara, a prvi oglašivač koji će ga isprobati biće Gugl i to u ponedeljak 24. novembra.
Čuvena po svojim božićnim reklamama, Coca-Cola je i ove godine ispunila naša očekivanja sa spotom u kom su male pažnje dovoljne da ljudima izmame osmeh i učine ih srećnim.
Čuveni lanac robnih kuća John Lewis emitovao je prvi put ovu FunTASTIČNU reklamu jutros da bi sve igračke (iz reklame) rasprodao preko interneta već popodne. Pravljenje spota “Pingvin Monti” koštalo je milion funti.
John Lewis unveils its latest festive advert, featuring a young boy and what appears to be his pet penguin playing together in the lead up to Christmas Day. After the success of last year’s Bear and the Hare animated ad, which attracted more than 10 million views on YouTube, the department store group has raised its game with the help of Monty, a CGI-animated penguin. The ad cost about £1m to make.
Sam and Monty are the very best of friends. Sam thinks he knows just what Monty is dreaming of for Christmas… something that will make one little penguin’s perfect Christmas day. The boy gradually realises Monty is longing for a penguin companion. And so on Christmas morning Sam surprises Monty with the gift of a new penguin friend named Mabel.
‘Monty’s Christmas’ shows that the best gifts of all come from the heart.
Even though the retailer only released its latest festive commercial this morning, stars Monty and Mabel have already proved to be a huge hit despite the high prices – toys sold out online by afternoon.
Extreme sports are about exhilaration, skill and danger. They do not normally involve teams and there are very few rules. People who take part use their skills and experience to control the risks. That control is what makes them sports and not just dangerous behaviour.
Here are just some of the extreme sports which are popular in Britain:
Kitesurfing: a growing band of enthusiasts have been discovering the thrilling combination of kite, board and waves. These kites can be up to 17 metres long. Catch a gust and you’re motoring – up, down and across the surf. British Ladies kitesurfing champion Jo Wilson says: “It’s always an adrenalin rush. It’s unpredictable. You could jump 5ft or 35ft. You never know if you’re going to go up in the air, and your heart is just going boom, boom, boom all the time.”
Coasteering: this is exploring the coastline without worrying about a coastal path or finding a rocky cliffy cove blocking your route. You climb, dive, swim and clamber from A to B. There are about 15 operators in the UK offering coasteering.
Sky diving: traditional parachuting just doesn’t sound risky enough, does it? So now skydiving is the name for jumping from a plane and listening to your heart pounding as you hurtle towards earth before you open your parachute at the last moment. Once you’ve got a few jumps under your parachute you can throw in some extra risks, for example try a ‘hook turn’. Dean Dunbar is a participant of extremedreams.com and his first sky dive was in 1998. Since then he’s been hooked on the buzz of the extreme, saying: “Every so often I have to go out and do something scary.”
Mountain biking: it’s been around so long that bikers are no longer satisfied with just going up and down a mountain. Nowadays thrill seeking mountain bikers want a big slope to go down very, very fast. “It’s pure mad, downhill,” according to Dean Dunbar. “People go to old ski resorts, take the chair lift to the top then bomb down – amazingly not killing themselves.”
Vocabulary
get their kicks
get a strong feeling of excitement or pleasure
exhilaration
extreme excitement
kite
a paper- or cloth-covered frame flown in the air at the end of a long string using the power of the wind
motoring
moving
surf
the foam formed by waves on the sea when they come in towards a shore
an adrenalin rush
a strong feeling of excitement mixed with fear
coastline
the shape of the land on the edge of the sea
cove
a small sheltered opening in the coastline, a bay
clamber
climb with difficulty, using both the feet and hands
pounding
beating heavily
hurtle
move very fast
throw in
add
‘hook turn’
a fast turn close to the ground used to land at high speed
hooked on the buzz of the extreme
addicted to the excitement of doing extreme sports
thrill seeking
looking for excitement
bomb down
go down with great speed
Izvor: BBC
David Beckham je glavna zvezda u najnovijem spotu za viski brend Haig Club koji je režirao Guy Ritchie, poznat po svojim filmovima “Snatch” i “Lock Stock and Two Smoking Barrels”. Međutim, pitanje je koliko i ovakva svetska imena mogu da poprave mirisni utisak koji ostavlja izgled ambalaže (uzgred, mnogi će s pravom reći da Beckhamovo ime i pojavu pre vezuju za marku neke muške kolonjske vode).
Spot je radila agencija Adam & Eve/DDB u saradnji sa Guy Ritchiem, a za soundrack je zaslužan britanski indie rock band Alt-J. Pesma koja je korišćena je Left Hand Free.
Haig Club Exclusive – Guy Ritchie’s extended cut of David Beckham in the new Haig Club TV ad
Haig Club will officially launch on October 17th with the release of a global film, ‘Welcome’, featuring David Beckham and shot by director Guy Ritchie. The film weaves together a series of epic journeys made between a group of friends through the Highlands, as they head towards a Scottish estate.
The action culminates in an iconic toasting ritual with Haig Club at its heart, showing our group toasting their friendship and camaraderie in front of the Scottish Loch they have been venturing towards, before revealing the same toasting moment across a number of stunning locations across the globe.
The film also features the track ‘Left Hand Free’ from Mercury Music Prize winners Alt-J.
Samo što je objavljena vest da je nekolicina vlasnika novog iPhonea 6 Plus doživela blago savijanje tela telefona nakon dužeg držanja u džepu, usledila je kanonada raznih šala i poruka na internetu i to ne samo od Appleovog ljutog konkurenta Samsunga već i od nekih od kojih se to najmanje očekuje.
Jedna od najduhovitijih reakcija stigla je od Nestleovog čokoladnog brenda KitKat. Doduše, zbijanje šale od strane Nestlea na račun Applea i nije toliko neočekivano, s obzirom da je ta kompanija nedavno prešla u konkurentski tabor kad je sklopila ugovor s Googleom i dozvolila da najnovija verzija Googleovog operativnog sistema Android nosi ime KitKat. KitKat je na svom službenom Twitteru objavio duhovitu grafiku s porukom: “Mi se ne savijamo, već lomimo” (@KITKAT We don’t bend, we #break). Ta poruka je za kratko vreme prenesena čak 8.500 puta.
U nastavku izdvajamo reakcije drugih kompanija koje su po nama najduhovitije (ili bolje rečeno najubojitije):
@SamsungMobile tvitovao je sliku svog modela Galaxy s porukom: “Zaobljen. Nije iskrivljen” (Curved. Not bent.)
@Heineken_NL tvitovao je sliku savijenog zatvarača flaše s porukom: “Dragi Apple…bez brige…nama se to stalno dešava” (Dear Apple … No worries … It happens to us all the time.)
@LGUSAMobile je odmah izašao sa sledećom porukom: “Naši telefoni se ne krive, oni su elastični…i to namerno” (Our phone doesn’t bend, it flexes … on purpose.)
@Dockers se našalio na Appleov račun tako što je predstavio svoje “pametne pantalone” s džepom u koji se preporučuje bezbedno odlaganje iPhonea: izbegni #bendgate s našim skrivenim džepovima” (avoid #bendgate with our hidden security side pocket.)
@Mecademic je objavio: “Naši roboti su takođe napravljeni od aluminijuma, ali oni ne mogu da se iskrive” (Our robots too are made of #aluminum, but they don’t bend.)
Amnesty International na @amnestynl je izašao s jednom “ozbiljnom” porukom tako što je objavio sliku sa raširenim , showing spreading jail bars: “Let’s bend something that truly matters.”
Aleksandar Jovanović
Izvor: Verbalisti